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Bio

Hello Dear Reader,
I am an Engineer turned into Web and Mobile App Designer. I am certified on my UX research and design capabilities. I spend most of my time working with End users, Stakeholders, Business Partners and other Designers creating systems and interfaces that understand humans instead of those that humans needs to understand.

Profile

17+ years of product development and design experience with a focus on problem solving and design thinking in domains like Finance, Banking, Insurance and Technology and Media services.

Education

  • Bachelor of Engineering, National Institute of Technology[NIT], India

  • Certified in UX and UI Design, Springboard.com

Areas of expertise

  • User research – surveys. interviews, contextual inquiry and gap analysis

  • Competitive Analysis

  • Heuristic analysis

  • Site map and user flow creation

  • Customer Journey Mapping – As Is and To Be

  • User persona and scenarios creation

  • Ideation and conceptualization

  • Design – Mood boards, Style guides, UI Design and User micro - interactions

  • Prototyping and testing

 

Contact

ragini.d04@gmail.com